App

Web

Vehicle history check

Client

Historicar

Role

Senior UX/UI Designer

Location

Porto Alegre, Brazil and Remote

Brief

New Mobile Application and Website Redesign

Historicar is a system to check license plates of any type of vehicle

Just with the vehicle's license plate, you have access to more than 60 information such as Auction, RENAVAM, Chassis, State Debits and Fines, Claim Indices, Liens, Theft and Robbery and much more!

1. Challenge

New and better

Website Redesign

Website Redesign

Website Redesign

The first stage was focused on the complete redesign of the website. My goal was to bring the website into the modern age, making it more visually appealing and engaging for users. This required not only staying current with the latest design trends but also finding ways to incorporate elements of social proof, such as customer reviews and testimonials, into the design.

The first stage was focused on the complete redesign of the website. My goal was to bring the website into the modern age, making it more visually appealing and engaging for users. This required not only staying current with the latest design trends but also finding ways to incorporate elements of social proof, such as customer reviews and testimonials, into the design.

The first stage was focused on the complete redesign of the website. My goal was to bring the website into the modern age, making it more visually appealing and engaging for users. This required not only staying current with the latest design trends but also finding ways to incorporate elements of social proof, such as customer reviews and testimonials, into the design.

New App

New App

New App

The second stage of the project was to develop a new mobile application for both Android and iOS platforms. Balancing aesthetics and functionality was crucial, as I wanted to create a user experience that was not only visually appealing but also intuitive and easy to navigate.

The second stage of the project was to develop a new mobile application for both Android and iOS platforms. Balancing aesthetics and functionality was crucial, as I wanted to create a user experience that was not only visually appealing but also intuitive and easy to navigate.

The second stage of the project was to develop a new mobile application for both Android and iOS platforms. Balancing aesthetics and functionality was crucial, as I wanted to create a user experience that was not only visually appealing but also intuitive and easy to navigate.

2. Design Process

UX Methodology

Stakeholder Interviews

Usability Heuristics

User Flows

An accelerated process was implemented in this project. I researched to understand our audience and their needs. During the Heuristics analysis, I found issues with user reliability for making purchases and problems with the payment system.

Two design systems were created to this project. Each system was adapted to meet specific needs, ensuring that each product had its own unique identity while still maintaining a consistent pattern.

An accelerated process was implemented in this project. I researched to understand our audience and their needs. During the Heuristics analysis, I found issues with user reliability for making purchases and problems with the payment system.

Two design systems were created to this project. Each system was adapted to meet specific needs, ensuring that each product had its own unique identity while still maintaining a consistent pattern.

An accelerated process was implemented in this project. I researched to understand our audience and their needs. During the Heuristics analysis, I found issues with user reliability for making purchases and problems with the payment system.

Two design systems were created to this project. Each system was adapted to meet specific needs, ensuring that each product had its own unique identity while still maintaining a consistent pattern.

3. Solution

Website Redesign

After tests identified a better conversion with a transparent checkout for web devices, the solution cut many steps in the payment process, making it easier to buy.

3. Solution

New App

The fisrt oppening Flow:

Home page:

Search behavior:

Sign In and Sign Up Flow:

Purchase Flow:

4. Conclusion

Result

The new transparent checkout saw a 20% increase in sales, a decrease in requests for help with the flow of purchases and a 50% improvement in withdrawals at the time of purchase.

The increased focus on social proof and the ease and agility of the new app were also responsible for this success.

Go back to Home

Go back to Home

Go back to Home

Go back to Home

© 2024 Rafael Granemann